Clickport
Start free trial
Intuitive Dashboard Real-Time Analytics Session Tracking Engagement Tracking Goal Conversions Filtering & Segments Conversion Funnels User Flows Privacy First Bot Protection
For agencies For SaaS For e-commerce For affiliates For bloggers For publishers Google Search Console Bing Webmaster Tools WordPress Shopify Tracker install SPA tracking Custom Events API reference vs Google Analytics vs Matomo vs Cloudflare All comparisons
How It Works Blog Updates Documentation UTM Builder GDPR Checker GA4 Data Loss Estimator GA Legal Status GA Problems WordPress Analytics Bot Traffic AI Traffic Ecommerce Analytics About Contact Status Security

Ask AI

Ask AI lets you query your analytics data in plain English. Instead of navigating panels and configuring filters, type a question and get an answer built from your actual traffic data. The AI uses 14 specialized tools to pull real numbers from your dashboard, analyze trends, and surface insights you might miss.

Availability: Ask AI is available to all authenticated users, including those on the free trial. Each account gets 50 questions per 24-hour rolling window.

How to use it

Click the lightbulb icon in your dashboard header to open the Ask AI panel. Type a question or pick from one of the suggested prompts. The AI will analyze your data in real time and stream the response back to you.

Opening the panel

The AI panel appears as a dropdown overlay on desktop (500px wide) and full-screen on mobile. You can pin it open with the pin button so it stays visible while you browse the dashboard. Click outside the panel or press Esc to close it.

Asking questions

Type any question about your analytics data. The AI understands natural language, so you do not need special syntax. Some examples:

  • "Which traffic sources have the highest engagement?"
  • "Why did my traffic drop on Wednesday?"
  • "Are my Google visitors converting?"
  • "How much bot traffic am I getting?"
  • "What should I focus on this week?"

Questions can reference specific time periods, traffic sources, pages, countries, or any other dimension. The AI automatically uses your current dashboard date range and any active filters as context.

Follow-up questions

The AI maintains conversation context, so you can ask follow-up questions without repeating yourself. For example, after asking about Google traffic, you can ask "What about LinkedIn?" and the AI understands the context.

The conversation history keeps the last 20 messages. Starting a new topic is fine at any point.

Suggested prompts

Click the "Questions" button to see suggested prompts organized into five categories:

Performance Acquisition Content Audience Traffic Quality

Performance

  • How is my site performing?
  • What changed compared to last period?
  • What does my traffic trend look like?
  • What's my bounce rate and engagement?
  • Which day gets the most traffic?

Acquisition

  • Where is my traffic coming from?
  • Which sources convert best?
  • What are my top channels?
  • Which campaigns drive the most traffic?
  • Am I getting traffic from AI search?

Content

  • What are my top pages?
  • How are my goals performing?
  • Which pages have the highest engagement?
  • What are my top landing pages?
  • What outbound links are visitors clicking?
  • Are visitors submitting forms?

Audience

  • Where are my visitors located?
  • What devices do my visitors use?
  • Which cities are my visitors from?
  • What browsers are most common?
  • What's the mobile vs desktop split?

Traffic Quality

  • Are there any bot traffic issues?
  • Which AI crawlers are visiting my site?
  • What's my traffic quality breakdown?
  • Where are my live visitors coming from?
  • Are there any traffic anomalies?

What the AI can access

The AI has 14 specialized tools that query your analytics data in real time. It does not use pre-computed summaries or cached results. Every answer is built from a live query against your actual data.

ToolWhat it does
Traffic overviewHigh-level KPIs: visitors, pageviews, bounce rate, engagement, duration, conversions, conversion rate, views per visit
Traffic chartTime-series data with configurable granularity (minute, hourly, daily, weekly, monthly)
SourcesTraffic source breakdown: search engines, social, referral, direct
PagesPage performance including all pages, entry pages, and exit pages
CountriesGeographic breakdown at country, region, or city level
TechnologyDevice, browser, OS, screen size breakdown
CampaignsUTM campaign data: campaign name, source, medium, content, term
ChannelsTraffic by channel: Direct, Organic Search, Paid Search, Social, Email, Referral, AI Search, and more
GoalsGoal and conversion performance with per-goal metrics and revenue
Custom eventsCustom event tracking data with visitor counts and revenue
Behavioral eventsOutbound link clicks, form submissions, file downloads
Bot statsBot detection results, AI crawler activity, zero-engagement session rates
RealtimeCurrent live visitor count and active visitor details
AnnotationsTimeline notes (deploys, campaigns, milestones) for context on traffic changes

The AI can call multiple tools in a single question. For example, asking "Which sources convert best and what pages do they land on?" will trigger both the sources and pages tools. You will see status indicators as each tool runs.

Context awareness

The AI automatically inherits context from your current dashboard state:

  • Date range: Whatever period you have selected in the dashboard (e.g., "Last 30 days", "This month", a custom range)
  • Timezone: Your configured timezone for accurate date comparisons
  • Active filters: If you have any filters applied (source, country, device, etc.), the AI queries only that filtered segment
  • Configured goals: The AI knows which goals you have set up and can report on them by name

This means you do not need to repeat your date range or filters in the question. Asking "How is my traffic?" while viewing "Last 7 days" filtered to "Country is Germany" will give you German traffic for the last 7 days.

Response formatting

The AI formats responses for quick scanning:

  • Numbers include comma separators (e.g., 1,234)
  • Percentages show one decimal place (e.g., 45.2%)
  • Durations are shown as minutes and seconds (e.g., 3m 42s)
  • Comparisons include direction indicators and percentage changes
  • Page paths and sources are highlighted for easy identification

Responses also include links to relevant docs pages when the AI detects you are asking about a feature or concept that has its own documentation.

Rate limits

Each account can ask up to 50 questions per 24-hour rolling window. The remaining count is shown after each response. The limit resets on a rolling basis, not at midnight.

Follow-up questions in the same conversation each count as one question. The conversation history itself does not count against the limit.

Note: Ask AI is not available in demo mode or for shared/public dashboard viewers. You must be logged in with your own account.

Tips for better answers

  • Be specific: "Which sources had the highest conversion rate last week?" works better than "Tell me about my sources"
  • Use follow-ups: Start broad, then drill down. "How is my traffic?" followed by "Which source grew the most?" is effective
  • Reference your goals: The AI knows your goal names. "How is the Newsletter Signup goal performing?" gives targeted answers
  • Ask for comparisons: "How does this week compare to last week?" or "Which channel has the highest engagement vs bounce rate?"
  • Ask for recommendations: "What should I focus on?" or "Where am I losing visitors?" triggers multi-tool analysis
Previous Metrics Definitions